Online insurance leads are in high demand, and customer acquisition is difficult due to the complexity of the products and coverages. Insurers are constantly looking for more efficient ways of acquiring net new customers at costs that make policies profitable.

ActiveProspect provides real-time lead optimization and compliance solutions to multiple industries, including insurance. By pairing Fenris' suite of predictive scores with ActiveProspect’s TrustedForm, insurance clients can experience a higher quality of leads while also reducing instances of fraud early in the acquisition process.

With lead scoring from Fenris, carriers, brokers, agencies, and intermediaries can eliminate leads who have invalid contact entries and identify those with a higher likelihood to purchase.